Founding Team

Founding Team

Shateara Hall, Co-founder & CEO

Shateara is a former teacher who has her Masters of Public Policy from Vanderbilt University. Her experience working as a data collector and in research for government and academia inspired the idea for Empiriclee.


Heidi Sporel, Co-founder & President

Heidi has worked for and consulted startups and fortune 500 companies with over 25 years of international marketing experience. She earned her bachelor’s degree from Boston College and has an MBA from Seton Hall.

Not everything
should be recycled.

Especially not your data.